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Unilever has ousted chief executive Hein Schumacher after less than two years, replacing him with chief financial officer Fernando Fernandez as the consumer goods group steps up efforts to revive its fortunes.
Schumacher, who has led the group since July 2023, will step down by โmutual agreementโ on March 1, Unilever said on Tuesday.
The abrupt change comes as Unilever faces growing pressure from investors, including US activist Nelson Peltz, to improve its lacklustre performance.
It is in the middle of a wide-ranging restructuring initiated by Schumacher, including cutting 7,500 jobs and demerging its ice cream business.
The decision to remove Schumacher was taken at a board meeting on Monday, according to a person familiar with the matter, after the groupโs directors concluded that Fernandez was โbetter suitedโ to execute the turnaround plan.
The person added that Fernandez was popular with investors and had impressed at Unileverโs capital markets day late last year.
Schumacherโs exit comes less than a month after its annual results disappointed investors, hitting its shares.
Unilever chair Ian Meakins said: โI would like to thank Hein for resetting Unileverโs strategy, for the focus and discipline he has brought to the company and for the solid financial progress delivered during 2024.โ
Announcing the appointment of Fernandez, Meakins said: โThe board has been impressed with Fernandoโs decisive and results-oriented approach and his ability to drive change at speed.โ
Fernandez, who previously led Unileverโs beauty and personal care business, has been chief financial officer since early 2024. Schumacher will leave the group on May 31.


