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Sydney Sweeney is soaping up the attention.
The Anyone But You star recently made waves—literally—when she announced a partnership with Dr. Squatch for a limited-edition line of bar soaps that include an unusual, key ingredient: her actual bathwater.
And in the time since, the collab has made quite the splash online.
“I think it’s more fun to see everyone else talk about it,” Sydney admitted to E! News at the premiere of her new film Echo Valley on June 4, adding on how the product came to be, “I pitched it.” (For more with Sydney, tune into E! News tonight, June 5 at 11 p.m.)
After all, as Sydney pointed out in her announcement post, when she first partnered with Dr. Squatch back in December—in a commercial she filmed from a bathtub—fans couldn’t get enough.
“You kept asking about my bathwater after the @drsquatch ad…” she captioned her May 30 post. “So we kept it.”
The end result? A teal-colored bar of soap called Sydney’s Bathwater Bliss (available June 6).
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